In 1929 as the havoc of the Great Depression was just beginning, a small marketing group at Coca-Cola met to figure out how to promote their product at such a difficult time.
Eventually what they came up with was, “The Pause that Refreshes.”
That singular little phase revolutionized the marketing industry. It caught on like wild fire because it connected with people’s felt need for a break from economic anxiety and for some economic collapse that was shaking the foundations of the entire nation.
People needed to feel like there was hope, a light at the end of the dark tunnel they were in. They needed a break, a pause, from the gloom and doom they were hearing every day. The Pause That Refreshes was Coca Cola’s response to that need.
Many days I feel like I could use a pause that refreshes from the most disgusting, disheartening, and morally callous politician in my lifetime, and I suspect the entire history of the presidency.
When Joe Biden described the stakes in the 2020 presidential campaign between him and Donald Trump as a battle over the soul of America, he couldn’t have been more on target.
We listened to him then, but turned around and ignored his warning four years later by electing Trump again and now we confront on a daily basis what feels like an avalanche of toxic garbage being dumped on the whole nation by the Trump presidency.
The struggle I have had is how to keep up with what is happening without allowing it to poison my soul, to dull my own moral conscience and moral courage to the point where I stop being outraged by everything Trump says and does.
I needed a pause that refreshed my spirit. And then just at that moment I recalled a quote I had read years ago by 18th century Quaker named William Penn. I could only remember parts of it so I looked it up.
Penn was a British Quaker theologian who founded the colonial province that became the state of Pennsylvania. The quote I was searching for was this: “I expect to pass through life but once. If, therefore, there be any kindness I can show, or any good thing I can do to any fellow being, let me do it now, and not defer or neglect it, as I shall not pass this way again.”
Just reading his words lifted my spirits and so I sat for a time and meditated on his words. It was then that I realized I needed to do what I was doing more often, every day, in fact, and so that is what I started doing.
At first it was a pause from all things Trump where I shut him out of my thoughts and began reading books and articles for inspiration. At times I would write down thoughts that came to mind. But mostly I listened to music.
Music. Such a wonderful gift for the soul. I am awed by the brilliance of artists who can write musical scores and song lyrics that speak “from deep to deep”, as a clergy friend of mine used to put it.
The unexpected calming power of pianist George Winston’s Winter album…having my breath taken away by Pavarotti’s Nessun Dorma…hearing the voice of angels in the harmony of Sarah Bareillis and Rufus Wainwright in their duet, She Used To Be Mine…being rescued from despair by Secret Garden’s Hymn to Hope… being softly reminded by Wouter Kellerman’s Love Gets Old never to let that happen.
Such pauses in my day are for me a gift of God that Trump ‘s toxicity cannot penetrate. His ugliness doesn’t intrude on their beauty and inspiration. When I am in these moments it’s as if Donald Trump doesn’t exist.
I think we all need pauses from Trump, moments when our personal space has no place for him, when our time belongs to us and our souls are filled with hope and joy he cannot tarnish or take away, when we realize that the world is filled with people like William Penn who are showing kindness and doing good on behalf of others every day without fanfare or notice.
This is when I know in my soul that Trump’s evil will one day be gone and the pall he is casting over America will be no more.
It is, of course, easy to begin thinking Trump and Trumpism are all powerful and unstoppable, but when I take time to quiet my worries and anxieties I realize that they are neither.
I confess I sometimes wonder how we as a people can stand three more years of Trump dumping his toxic waste on the nation, but I believe tending to our own souls must be one way we secure the strength of mind and spirit to survive him.
The saints called this work mysticism. I call it experiencing the mystery of God, entering the world beyond reason and logic wherein we experience an unspoken assurance that God is good, love is God, and love always wins.
Those daily pauses keep me going, keep me in the fight against Trump for decency, for the moral order that has always sustained our country and will continue to.
Without practicing a pause from Trump on a daily basis I suspect his slime might completely suffocate me spiritually.
I cannot and will not let that happen. I hope you won’t either.

Well said, my friend. I might also recommend a British soprano by the name of Sara Brightman, particularly a concert she did in a Vienna cathedral about 15 years ago. Itβs on YouTube. Best if heard on a good set of earphones Bluetoothed from your iPad or TV.
Thanks for recommending Sara Brightman, Joe. I’v heard her with Andrea Bocelli, but I don’t think I’ve heard the Vienna Cathedral concert. Need some new earphones. Guess is a good time.
Inspiring post Jan. Well said. And as a side note it, a recent study in Australia found that listening to music as we get older could reduce the risk of dementia by 40%. π
Do I know you?
haha. Clearly you were not in the study.
I guess not, but I don’t remember.
Jan, this is one of your most inspiring posts to date. And as you might surmise I have read each and everyone one of your posts in the last 5-6 years. Inspiration is one of the most important “gifts” that we human beings can present to each other. It is an asset that very few are able to master. That is because in all of humanity, evil has found ways to bring us to our knees – seemingly unable to recover. But those of us that live in a world of wisdom, goodness and love (that you reference), have become aware of the power that inspiration provides. Inspiration is not a “circumstance”. Inspiration comes from the soul and is gifted to the souls of others. And for sure, inspiration comes from above. You may recall that when I was a guest at your dinner table this past summer, we prayed together over dessert, presenting our thanks for the continuation of God’s “All Wisdom, All Goodness and All Love”. These are the attributes of our creator and our job in our short time on earth is to live up to these attributes as much as possible.
You are so right to reference Biden’s comments about the soul of America. We are currently in a battle, if not a war, to save and protect the “Soul of America” against the soul (?) of Donald Trump. And if each American would search their own soul, they would find that this is exactly what this fight is all about. It is truly a fight to save our own souls as well as the soul of America.
I am encouraged by recent events which are inspiring us all. We the people are responding with the fight of warriors and inspiring each other on a daily basis now, to win this war against the soul of Trump and the souls of his tyrant followers. As you have discussed with us, history is on our side. The soul of good, eventually will defeat the stain of evil. And we must take notice of a powerful advantage that we still have – the power of peaceful protest and determination to maintain our freedoms. We are not yet in a war of hatchets, bayonets, rifles, and bombs. We must be thankful for that and recognize that wisdom, goodness and love are on our side, and will always be on our side.
As you have done, all Americans must retreat from despair and lack of hope. We each need to find our own paths to accepting that the circumstances of Trump are real, here to stay, and will not go away soon – unless we unite around wisdom, goodness and love and fight like hell with the tools that we know that have at our disposal. And like you, we cannot let Trump “poison our souls” so that our own moral conscience and our own moral courage is rendered mute.
We must rather rejuvenate our own souls and provide inspiration to others, accept inspiration from others, and pick our own battles in this war that we must win.
John Hamerski
John, as usual you effectively capture the struggle we’re in, and I think your highlighting the need for inspiration I discussed is important because it is something I think all of us tend to overlook. It seems like such a small thing, but is critically important for staying in the fight. It encourages me to hear you speak of being encouraged by recent events. Encouraging one another can help us stay united against all things Trump. Glad we are partners in the resistance. Thank you for sharing your thoughts.